A few tips to increase your businesses customer retention

Do you want to help your business succeed in the long-term? Of course, you do! 

Without further ado, below are 3 best-practice strategies that can assist small businesses in retaining their customers. 

1. Analyse your purchase order cycle

It is a great idea to collect information about your customers and their buying behaviours. You can then use predictive analysis to segment these customers into groups.. Based on the data from each segment, you can then create better customer experiences for them. 

2. Provide exceptional customer service

According to research, the true driver of customer retention and loyalty is the ease of getting a problem solved. We suggest to first, focus on consistently meeting expectations and avoiding unpleasant surprises. Then go the extra mile. 

3. Create a loyalty program

If you want to increase customer retention, you need to show your customers what’s in it for them. Show them that you value their loyalty. You can reward your customers’ loyalty in a variety of ways.

It doesn’t matter which industry you work in. You can come up with an innovative way to reward customer loyalty in any field, and if you are a bricks-and-mortar business we have the perfect tool for you to get started. 

Bricks-and-mortar businesses use Roam for Business to keep them on top of their game

We make customer retention easy and here are some benefits of claiming your free venue listing:

• Send your customers push notifications direct to their phones, with any news, offers, events, loyalty deals and discounts or other offerings

• Create a loyalty club for your customers – existing customers are 40% more likely to buy your products

• Share new product releases to your customers with any exclusive offerings, menus and other services

• By claiming your listing on the Roam app, this effectively becomes your own app


Are you ready to increase your customer retention? Visit our website to find out how.